With 8.84 billion organic video views, A championship ranks #1 among all sports properties on Facebook by CrowdTangle/Facebook.
“It’s an honor to be recognized as the world’s #1 sports property in organic video views on Facebook in 2021. Once again, we couldn’t have achieved this feat without the biggest fans of the world and our team of superstars at the ONE Championship. While this data represents a significant milestone, we are poised for even greater heights in 2022,” said ONE Chairman and CEO. Chatri Sityodtong in a press release.
The martial arts organization triumphed with nearly a billion more views than the next closest sports entertainment organization, WWE. The Connecticut-based wrestling promotion ranked No. 2 with 7.92 billion views.
The ICC (2.61 billion), NBA (1.86 billion) and UFC (1.65 billion) complete the top five.
The news followed their impressive growth in 2021. Per Neilsen, ONE grew its digital subscribers by 113% in 2020 to become the fastest growing sports property. This growth helped make ONE the top organic video view in 2021.
The growth will continue in 2022 as ONE has already started its incredible slate of events in the first quarter. ONE returns Friday, January 28 with ONE: Only The Brave for its second event of the year.
The series of events will culminate in the tenth anniversary show, ONE X, on Saturday, March 26, featuring three world title bouts as well as the thrilling mixed rules battle between Rodtang Jitmuangnon and Demetrieux Johnson.
If the numbers continue to rise, ONE can expect a massive 2022.